Call us at (805) 641-1387


Call us today for an Estimate at (805) 641-1387 or

Request a Quote Online

Call us at (805) 641-1387


Blade Signs for Business, Storefront & Restaurant Signage

Blade Signs create visual interest and function well in many environments.

Looking for a new way to advertise your business? Are you searching online for “blade signs near me?” Well, Dave’s Signs has you covered locally and nationwide.

We invite you to check out our blade signage. Our signs are made of high-quality materials and will last for years. Plus, some are easy to install—you don’t need any special tools or equipment.

Our gallery has a wide variety of options, perfect for any store or restaurant.

From stores to office buildings, blade signs have stood the test of time. These classic signs are currently a trending item across the country.

But first, what makes a blade sign a blade sign?

Finney’s Crafthouse Signs by Dave’s Signs 2019

What is a Blade Sign?

Shanghai Beer Garden is a custom illuminated blade sign that uses neon, channel letters, and a lightbox for the dragon logo.

Blade signs traditionally consist of a thin, flat piece of metal, aluminum, or MDO plywood mounted to a building or post. The name “blade” comes from the fact that the sign hangs down or juts out like a blade.

Blade signs are designed to hang vertically or horizontally on a bracket or frame near the business’s entryway. Rugged and robust, they are mounted perpendicular to walls or other surfaces. Some even hang down from the ceiling.

One of the best features of a blade sign is its short setback. Paired with an eye-catching design makes them highly visible.

They come illuminated or non-illuminated but always provide a focal point for passersby to view.

There are many different types of blade signs, but all share some standard features. They are typically skinny and lightweight, making them easy to mount. They also have a sleek, modern design, perfect for businesses of all types.

Blade signage works well in strip malls, downtown businesses, areas with frequent pedestrian traffic, and businesses with sidewalks in front.

Blade Signs are Designed for Attracting Foot Traffic

Honey Cup, a non-illuminated storefront pole is a standard swinging blade sign easily seen from the street.

One of the main benefits of blade signage is that they are easy to see while walking. Pedestrians won’t have to turn their heads and look at a sign that is flat up against the storefront. They can see the sign from a distance as they move forward because it projects outward and is perpendicular to the building.

Blade signs are also perfect for businesses that want to make a statement. With their sleek design and eye-catching colors, blade signs are sure to grab attention.

Why Choose a Blade Sign?

Midici Wood Fired Pizza is surface perpendicular so it can be seen without having to turn your head.

This type of sign for your business is beneficial in many ways. Here are some of the most important:

  • Blade signs are very versatile for just about any business.
  • They are made of high-quality materials and will last for years.
  • Some are easy to install and don’t require special tools or equipment.
  • Their sleek, modern style will give your business a professional look.
  • Simple blade signs can be budget-friendly while still making a statement.
  • Sophisticated illuminated blade signs can be the standout on the entire block.

Businesses That Use Blade Signage

Blade Sign Celadon
Celadon House store sign located in downtown Santa Barbara is designed to attract foot traffic.

We’ve seen an incredible number of requests for blade signs in recent years. Here are a few types of businesses that have found great success with blade signs.

  • Retail Stores: Retail stores benefit from blade signage, especially if they are located in a crowded space. Blade signs for retail are a great way to enhance the storefront while attracting the attention of shoppers walking by.
  • Restaurants: Restaurants are perfect for blade signage because they generate excitement and build anticipation for the experience. A high-quality sign says a lot about the food and can create a sense of fun and intrigue.
  • Shopping Malls: These signs are perfect for businesses located in shopping malls. Compact and double-sided, they are a great way to attract attention from drivers and pedestrians.
  • Office Buildings: Office buildings can also use blade signs to promote their business by simply displaying their name and logo. They help customers know where they are, especially in office buildings that look the same, and it’s hard to differentiate one office suite from another.

Blade sign Ojai

  • Vineyards: Local vineyards and tasting rooms abound in California.  A hanging blade sign like the one we created for Majestic Oak Vineyard in Ojai adds an elegant touch that’s on-brand.

Different Types of Custom Blade Signs

As you can see from the gallery at Dave’s Signs, there are many different types of blade signs that you can choose from. Here are a few of their popular designs and the various ways they are used.

Hanging Blade Signs

Point de Chene is a sandblasted and hand-painted blade sign made out of MDO plywood.

Hanging blade signs, also called swinging signs, are typically double-sided and hang from a mount on the wall or ceiling above the business. They can be designed using custom print graphics, vinyl letters, hand-painted, sandblasted, or even routed. The most common sizes are square, rectangle, and round, but we can make them into any custom shape.

Here are 2 Types of swinging blade signs.

  • Wall Mount: Wall-mounted swinging blade signs are not illuminated. Their custom design displays your company’s name and logo. They usually hang from chains on a bracket mounted on a wall, a pole, or an ornamental frame. These signs are simple, eye-catching, and affordable.
  • Ceiling Mount: Ceiling-mounted swinging blade signs like the one pictured here can be a great way to grab attention in shopping malls and other retail locations where wall space is limited. These hanging signs are right in view, making them easy to see for shoppers walking or driving by.
Carpinteria Eye Care is one of several ceiling mount store signs in this strip mall in Carpinteria, CA.

Stationary Blade Signs

Stationary blade signs are a great way to showcase your business name and logo. They are simple, polished, and professional-looking. Since they are stationary, they can be illuminated with various lighting styles and other sign technologies like channel letters, neon, lightbox illumination, and dimensional letters because they can support the added weight. They can be used indoors or outdoors in your building and come in a variety of sizes.

Illuminated Blade Signs

Finney’s Crafthouse & Kitchen Illuminated Blade Sign uses a lightbox, front-lit channel letters and LED lighting.

Illuminated blade signs are perfect for businesses that want to make a statement 24/7. These signs are brightly lit and can be seen from a distance. Illuminated blade signs are custom-made to fit your brand and lit using channel letters, LED, neon, and or illuminated lightboxes.

Custom Illuminated Blade Signs

Typically most of our custom illuminated blade signs have a combination of lighting technologies in one sign. Since each lighting style brings its own look and feel, sometimes the right combination of different styles can bring the most eye-catching and appealing sign on the block.

For example, the Finneys Crafthouse & Kitchen sign at the top of this article is a two-sided custom-shaped stationary sign. It uses neon lighting, face-lit channel letters, and an illuminated lightbox for the “& Kitchen” section. This sign is huge and stands out for an entire block. Pedestrians and drivers can all see this sign day or night. It’s like a beacon for all to come and try out Finney’s.

Here are some classics for those who want to focus on one lighting style.

Neon Blade Signs

Neon signs are always going to attract attention to your company or storefront. Here is an example.

Neon-lit blade signs are iconic and are a special type of lighted blade sign we regularly make for our clients. These illuminated blade signs are perfect for businesses that want to stand out from the competition in a nostalgic tone. They are brightly lit and can be seen from a distance, making them perfect for promoting your business at night.

Channel Letter Blade Signs

Victoria Court shopping mall sign uses halo-lit channel letters so looks great during the day and lights up at night.

You can’t go wrong with a channel letter sign. A channel letter means any character, letter, shape, or number that is 3-D and has a lighting element inside. These signs can be face-lit and or halo-lit. Typically made of aluminum and acrylic, a channel letter blade sign is rugged, affordable, and makes a statement 24/7.4

Illuminated Lightbox Blade Signs

Infogrip and Your Low Vision Store projecting lightbox signs can be seen from the street.

Star of CA Illuminated Monument Sign by Dave’s SignsYou’ll find many illuminated lightbox signs – illuminated cabinets – used for businesses alongside city streets. These projecting signs help drivers see the business, especially at night.

These signs offer a property manager a permanent sign fixture that can be easily updated when a new tenant moves into the space.

3-D / Dimensional Letter Blade Signs

Mondos restaurant dimensional letter externally lit blade sign.

Three-dimensional blade signs are perfect for businesses that want to stand out in 3-D at a lower cost than channel letters. The sleek, flowing lines of this type of blade sign will catch the eye of passersby and invite them in to see what the business is all about. These signs can be lit externally with flood and spotlights, bullet, or even gooseneck lights.

Three-dimensional blade signs are perfect for businesses that want to stand out in 3-D without the higher cost of channel letters. The sleek, flowing lines of this type of blade sign will catch the eye of passersby and invite them in to see what you’re business is all about.

Custom Shapes

Rookees blade sign
Want to get creative? Let our sign experts come up with a really eyecatching design that stretches the imagination.

Custom blade sign shapes can be striking. Their detailed craftsmanship, like this custom outdoor blade sign we did for Rookees illustrates a uniqueness and character you can’t get from a standard flat panel sign.

Sandblasted & Routed Blade Signs

Blade sign for massage place
This clean and simple design has texture on the surface to give it that 3-D feel all on one flat panel graphic.

Lastly, everyone has seen a sandblasted or routed sign like this one, Zen Massage Place. A custom shape, 3-D feel on the letters, background texture, and a pop of color make this sign really stand out on Main Street downtown.

What are Blade Signs Made from?

Many materials can go into making them. Let’s take a closer look:

  • Aluminum / Metal – Aluminum and metal with acrylic graphics, flat graphic signs, and illuminated cabinets – aka lightbox signs.
  • Wood – Redwood or cedar for a traditional wood sign look. Great for sandblasted and routed signs.
  • Acrylic – Durable and weather-resistant, acrylic signs get your message across in 3-D.
  • MDO – Flat graphic signs, weather-resistant and waterproof, these medium-density overlay plywood signs are common in real estate.

Blade Signage Services & Support

Blade Signage Design

Our design department can come up with the best store signs and restaurant signs, like this lighted blade sign for Mupu Grill.

Whether you are working with existing branding guidelines, sign designs, or need something designed from scratch. We have an excellent design team that can work with you to come up with a standout design that matches your brand and meets the sign requirements of your city or location.

Blade Signage Permits

Do you need help with the city permitting process? Or maybe you have restrictions or limitations at your site location. Let us handle it. We have been working with cities and compliance for over 20 years. We know the permitting process. Often clients will come to us before they purchase or lease property to advise them on signage regulations and how they will affect their business.

Escape Blade Sign
One of the benefits is our experienced staff can help you with the permitting process – no matter what city you are in.

Blade Signage Fabrication

We fabricate our blade signage in-house so we can control the quality. Whether it’s a simple flat graphic blade sign or sophisticated illuminated cabinet blade signage with neon and halo-lit channel letters, we make sure it’s up to code and looks great.

We work on projects big and small. From large high rises to small downtown businesses where blade signs are popular.

Blade Sign Installation

A few blade signs are simple, lightweight, and easy to install because the brackets are already in place. You just have to switch out the swinging flat panel. However, most blade signage requires professional installation. Our expert installers will ensure your sign is secure, looks great, and is compliant with city ordinances.

Blade Sign
Blade signs bring in customers. A classic that’s been around for many years and its here to stay.

Blade Signage Service & Repair

We feel that there is no one better to maintain your sign than the company who made it. Not only will we design, fabricate and install your signs. We’ll be there for routine maintenance and repair when the need arises.

Do you already have blade signage done by someone else? Does it need repair, removal, or restoration? No problem, call us. We can repair your sign or create a brand new sign just like it.

Dave’s Signs: Your Custom Blade Sign Company

Toppers Pizza Blade Sign
Here is a design, build and installation we did for Toppers Pizza in Channel Islands. Contact us for your signage needs.

From a traditional blade sign design to custom signs that speak to your brand, the team at Dave’s Signs can make the right sign for your business site a reality. And whether we use custom lighting like halo-lit channel letters or something else you have in mind, your projecting sign will capture the imagination of everyone passing by.

We’ll be there for every step, from getting permits, designing your sign, and fabrication to installing it properly.

Whether you’re local or out of state – we ship nationwide. If you’re interested in finding out more about our custom blade signage, you can contact us at (805) 641-1387. You can also reach out to us with questions or request a quote online.

 

Check Out Some of Our Custom Business Signs in Ojai, California

There’s nothing that describes a sign shop better than the signs they have made that you know and love. We thought we’d put together a few posts that show you some of our favorite signs we’ve designed and mounted in specific cities around Ventura County and tell you a bit about the companies they represent. This city page highlights some of the best signage we’ve created for Ojai, California.

If you see other signs around town that remind you of these, chances are we made them, too. If you’re curious, contact us and tell us which sign you think we made. We’ll let you know if you guessed correctly.

This is a photo of the Red Horse Plaza custom illuminated monument sign designed, fabricated and installed by Dave’s Signs. Red Horse Plaza is located in Ojai, CA.

#1: Red Brick Plaza

This sturdy monument sign we made for Red Horse Plaza really captures the history of Ojai. The brick background brings to mind a time when most buildings were made from red bricks, an example of that era.

Welcome to Ojai Monument Sign

#2: Welcome to Ojai Sign

There is something mystical about stone structures, and this monument sign we made for the City of Ojai is no exception. Additionally, the design emphasizes the “Welcome to Ojai” text and focuses on the natural beauty found throughout the city.

Dave’s Signs designs, builds and installs custom restaurant signs, monuments signs, serving Ventura County, CA.

#3: AJ Chinese Express

One of the popular restaurants in Ojai, AJ Chinese Express, is a family-owned and operated business. The font and delicate flowers on their exterior signage, like their food, is an elegant presentation. Channel Letter Signs like the one on the storefront is halo-lit too. The sign looks like it belongs with the rest of the building and its surroundings, as any well-designed signage should.

#4: Topa Mountain Winery

Ventura County wineries are iconic and are often featured in places like the Ojai Valley News. Dave’s Signs made this gorgeous Dimensional Letter sign for Topa Mountain Winery that stands out from all of them because it has an old-fashioned vintage charm to it with its rustic exterior and simple design.

The owners were looking for something unusual yet natural for their winery, which is why they chose this classic design. It is located in the heart of Ojai Valley and has been a popular destination for wine lovers since it opened.

Bali Blue Furniture Lounge sign in Ojai CA

#5: Bali Blue Furniture Lounge

Remember the Bali Blue Furniture Lounge? Sadly it, and this neon sign doesn’t exist anymore (sigh). However, during its heyday, it was an iconic slice of Americana and idyllic Southern California experience. Who could forget sitting on the porch of the beautiful Bali Blue Furniture Lounge on Ventura Avenue in comfy furniture, while enjoying a cup of coffee and watching the world go by.

The blue neon sign that Dave’s Signs made for this establishment gives you that same iconic feeling with its bright colors and simple style.

#6: Westridge Market

This beautiful old-fashioned grocery store in Ojai has been a staple of the community since it first opened. Dave’s Signs created several nostalgic signs with Custom Graphics for their interior that captures the essence of the market and its long history. The aesthetic looks hand-painted, which fits well with the rustic essence of Westridge.

#7: Sander’s & Son’s Gelato

If you’re looking for a delicious treat while in Ojai, stop by Sanders & Son’s on Ojai Avenue and enjoy a cup of Italian artisan gelatos and sorbets made with fresh local ingredients.

Dave’s Signs fun window graphics will meet you as you go in the front door too. The golden font features the name and year they were founded, and the overall effect is eye-catching and inviting. The sign complements the fun and delicious experience on a hot summer day in Ojai perfectly!

Ojai Mira Monte Apartments Sign

#8: Ojai Mira Monte Apartments

Ojai Mira Monte Apartment homes offer studio, one, and two-bedroom options that offer views of the Ojai Valley. There is a strong sense of community there where families lounge by the pool or barbecue in their picnic area. 

The natural design that Dave’s Signs made for them gives the complex a welcoming vibe that will make it easy for you to feel at home.

Additionally, the Monument Sign features their name. That way, people passers-by can get more information about what makes Ojai Mira Monte Apartments the perfect place to live. 

#9: Peralta Real Estate Team

Dave’s Signs created this custom sign for the Peralta Real Estate Team that captures their playful and modern approach to real estate. The simple, refined style of the Dimensional Letter Sign fits well with the upscale properties they work with here in Ojai too.

You can see why Penalta chose Dave’s Signs to make their sign. Its simple yet sophisticated style makes it easy to distinguish from other real estate signs in the area. And that is what you want when your goal is to help people find their dream home.

Majestic Oak Vineyard in Ojai Valley

#10. Ojai Majestic Oak and Wine Tasting

Tucked away in the heart of Ojai Valley, this family-owned and operated vineyard is a must-see destination for wine lovers. The vintage color palette, rustic style, and simple lettering give it an old-world charm that makes it fit perfectly in Ojai Valley.

This Blade Sign by Dave’s Signs gets its inspiration from their location, and its rugged material will surely stand the test of time. It features their familiar and beautiful illustration of an oak tree with vines growing all around it.

Let Dave’s Signs Create Your Beautiful Ojai Signs 

Dave’s Signs is proud to be a part of the Ojai community. We create beautiful signs that capture the unique spirit of this wonderful city. If you’re looking for high-quality, affordable signage, contact us today by calling ‭(805) 641-1387‬ or Request a Quote online and we’ll be happy to help you get started on your project.

How to Brand Your Growing Business with Corporate Building Signs

As anyone who has tried to grow their business knows, it’s vital to focus on your branding efforts. After all, even Pepsi and Coca-Cola still work on branding, and they’ve been America’s favorite sodas since the 1940s. There are many different aspects of branding for you to work on, including your corporate signs. Without proper signage, your customers won’t be able to connect each of your products to your specific company. Instead, read on to find out more about corporate building signs that give your prospective customers a lasting impression.

Steps to Branding with Corporate Building Signs

Before you begin designing your signs, make sure you know what colors and logo you’re going to use. Daves’s Signs does excellent design work. We can take anything from a loose sketch to existing logos, fonts, colors—to brand guidelines or architectural renderings that were done by an agency, to collaborate and present you with sign solutions.

For instance, we can take your existing logo to come up with eye-catching sign ideas, resulting in something wonderful in terms of look and feel that fits your needs. Dave’s Signs is also fully knowledgeable about what the city allows for signage. We’ll work to get you a beautiful sign that checks all the boxes when it comes to local ordinances.

Bank of the Sierra Channel Letter Sign
Bank of the Sierra Channel Letter Sign.

Starting from scratch? No problem—our design team can collaborate with you to design the perfect branding solution for your business needs. In short, we’ll design, fabricate and install a sign that meets all city requirements and elevates your brand.

Lastly, you’ll need to decide between several different sign types. Some are easier to choose than others based purely on your location or industry.

Custom Signs That Make Excellent Corporate Building Signs

The custom sign types available from Dave’s Signs include:

Below is some information about these custom signs, including how they draw attention to your brand.

Dimensional Letters 

Storefront Signs

Dimensional Letter Signs refer to any lettering or logo that has three dimensions (as opposed to flat panels). You may also hear them called metal letters, plastic cut letters or 3D graphics too. While dimensional letters are not intrinsically illuminated, they can be lit in some ways. When similar letters are internally illuminated or backlit, they are called channel letters.

Illuminated Signs

If your business is open after dark, Illuminated Signs are a must-have. Illuminated signs will help people engage with your business, while also providing high visibility day and night. Additionally, bear in mind that some shopping centers and property management companies make it mandatory that your storefront signs be illuminated. For more information on illuminated signs check out our post, “What are the Different Types of Lighted Signs? Here are our Top 5.”

Neon Signs

If you want to make a lasting impression, Neon Signs have been getting desired results for brands for over a century. Neon tubing has been a popular solution for both creating and accenting signs for over 100 years, and their steady, piercing lights have a high visual impact, bringing attention to the artwork from blocks away. The businesses that choose neon signs light up the night with distinct primary colors, making them a definite focal point at night, thereby branding your business.

Monument Signs

For many hotels, shopping malls, apartment complexes, business parks, restaurants, and even city entryways, exterior monument signs are truly impressive and make a large impact. Monument signage provides a wonderful landmark for your company by letting all passers-by know exactly who and where you are.

Property Management Signs

Property Management Signs covers all sign types for apartments, planned communities, shopping malls, hotels, office buildings & properties, and retail outlets. They work hard to elevate your brand and establish your reputation, along with helping your business communicate effectively with the local community with a cohesive look and functionality throughout.

Channel Letter Signs

Custom Corporate Signs: Finney's

Channel Letter Signs is one of the best ways to present your business to the public and one of the most popular. By forming each channel letter separately using its own light source, you get a 3D effect for your corporate signs that are awe-inspiring to your prospective customers. Some of the most high-end and complex illuminated signs use channel letters. For more info on channel letters, check out our post “Channel Letters 101 – What You Need to Know to Select Yours,” or see lots of examples in our channel letters sign gallery.

Office Signs

Custom Corporate Signs: Derby Curtis on wood

Interior Office Signs often require elegance and elevated visual appeal. Dave’s Signs can provide custom Lobby Signs, illuminated or not, Letter Set Signs, Interior Signs, Way-finding Signs, ADA Signs, Office Suite Signs, Door Signs, Interior Store Signs with beautiful fabricated letters and logos. Pair them with custom exterior signs to really enforce your brand name in your customer’s mind.

Custom Graphics

Custom Graphic Wall Sign

Few things set your business apart more than Custom Graphics. These include anything from Custom Printed Graphics & Signage, Hand Painted Signs, Custom Wall, Floor, Window Graphics, Custom Boat & Vehicle Graphics. The images and lettering used can transform something drab into dynamic and modern branding. Our sign professionals can take your ideas and turn them into custom graphics with visual appeal. Or, we can start from scratch and design you something totally unique.

Window Graphics

Windows, which make up a large portion of your storefront, restaurant, or office, can provide excellent real estate for marketing your business effectively. Our sign experts will create Custom Window Graphics based on your brand requirements. Whether we design it or you bring us the designs, we can make full-color stickers, vinyl letters and install them to look great.

Blade Signs

 Custom Corporate Signs: Rookees

Blade Signs create visual interest and function well in many environments. They really make for nice corporate building signs too. These signs hang vertically or horizontally on a bracket or frame near the entryway to your store, restaurant or building. Likewise, Blade Signs work well in strip malls, downtown businesses, areas with frequent pedestrian traffic and business with sidewalks in front. Want to see some great examples? Check out our blade sign gallery or head downtown to your favorite stores and restaurants.

AES Channel Letter Sign

Do I Really Need a High-Quality Corporate Sign?

Have you ever been to a store that’s still using a worn-out sign that’s seen better days? If so, you already know how unprofessional this can look. These battered signs might be considered charming at a vegetable stand on the side of the road. However, if you plan to be in business for the long run, then it’s best to invest in high-quality signs.

So, to answer the question, yes, you do need a high-quality corporate sign. Consider beautiful, professional corporate building signs a sound investment since placing one outside your building or outside of your restaurant is going to get you more attention, better-paying customers and a better all-around feeling about your business.

Let Dave’s Signs Help with Your Corporate Building Signs

Branding your business is the ultimate business strategy. No matter what type of signs you need, call Dave’s Signs for assistance at (805) 641-1387 or Request a Quote online. We’ve got the perfect signage solutions for you and we are specialists in creating unique signs for our customers for more than 20 years. We’ll work with you, the city you are located in and make sure you get the signs that are right for you.

Channel Letters 101 – What You Need to Know to Select Yours

Channel Letter signs are an impactful type of sign that has been around since the 1920s. Since then, they’ve functioned as an excellent way to advertise your business and generate more revenue. Additionally, you can see them from a long distance, which is perfect for businesses with large signage. If you are looking to increase the visibility of your business, Channel Letters might be the best option for you! Therefore, if you are shopping for Channel Letter Signage, this article will give you some insight into how to choose them for your building facade.

What are Channel Letters?

Exterior Channel Letter Sign – Red Brick Pizza

Channel letters are a type of commercial signage that adorns the exterior of many businesses. They consist of a graphic element with an individual structure and bold letters that are mounted in a way that gives them a striking, three-dimensional effect. Also, there are four main pieces to channel letters: The face, the return, the backing and the lighting element(s) if the sign has illumination.

They can be made from aluminum, steel or acrylic which typically means they’re rugged and affordable. Channel letters can either be illuminated or non-illuminated, but the bold lettering is striking either way. They can be illuminated by lights either internally (LEDs) or externally with LED lighting fixtures mounted to the back of the letters. Dave Signs also illuminates Channel Letters this way with neon lighting.

Where You Typically See Channel Letter Signs

Ganas Channel Letter Pole Sign

Channel Letter signs for GANAS Auto in Oxnard, CA.Channel letters are typically installed on the front of a building, or high up on buildings that don’t have convenient space for them. For example, pole-mounted channel letter signs stand tall in retail locations where there is not much room for installation.

We created the two Channel Letter Signs for GANAS Auto above. Their storefront sign can attract people passing nearby, and the pole sign can attract motorists from far away.

Other places you can commonly see Channel Letters are on Monument Signs… 

Star of CA Channel Letters in Ventura, CA.
Star of CA Illuminated Monument Sign with Channel Letters in Ventura, CA. at dusk.

and on Indoor Signs.

Honey Cup Illuminated Indoor Channel Letter Sign
Honey Cup illuminated Indoor Channel Letter Sign.

Why Channel Letters?

Building awareness for your brand is important for your business’s success. Likewise, 59% of consumers say that they would rather buy new products from brands that are familiar to them.

In addition, Channel Letters are a popular choice among many grocery stores, retailers and restaurants wanting to enhance their brand recognition. You can see Channel Letter Signs used by chains and national brands since they are often a very effective part of promoting brand awareness.

The Four Basic Types of Channel Letters

The main difference between channel letters is the type of illumination they use. Of course, you are free to choose letters with or without lighting, as well as which kind of lighting element you want. There are four basic types of channel letters you need to familiarize yourself with as a CEO, solopreneur or decision-maker: Front-lit, Halo-lit, Front/Back-lit and Open Face.

Let’s look closely at the four basic types of channel letters:

1. Front-Lit: This type is the most common. LED bulbs or neon lights light the face of each channel letter. Because of the materials used, this option is extremely customizable.

Yolanda's Front-Lit Channel Letter Signage
Yolanda’s Front-Lit Channel Letter Signage.

2. Halo-Lit: For sign projects that require a unique and distinguished look or brand image, you can’t beat Halo-Lit. Illumination for halo-lit channel letters comes from behind the letter. However, they do not have a face and cast halos of light around each letter.

Halo-Lit Channel Letter Sign
3. Front/Back-Lit: This type of signage combines front-lit letter channel letter with halo-lit. The result looks pretty fancy, too. For instance, if you are considering a sign with a red illuminated face and white halo effect, this option really pops.

Front Lit Back Lit
4. Open Face: The back and sides of the pen-lit channel letters are aluminum. Neon lights versus LEDs typically illuminate these signs, too. Additionally, the sign face either has no sign face or is clear so that the exposed neon light inside can shine through.

Finneys - Projecting blade sign -open face neon lit channel letter
Finneys projecting Blade Sign with open face neon-lit channel lettering.

Mounting Options for Channel Letter Signs

When purchasing a channel letter signage, you decide the type of mount you need. Channel letters have three main mounting options: the raceway mount, flush mount and backer mount.

    • Raceway Mount: Many property managers often request that channel letters be mounted atop a raceway. Raceways are containers that neatly and safely holds the electrical components (wires, power supply, etc.) for the individual letters. A raceway also alleviates the # of holes drilled, too. We typically paint raceways so they match the hue of the sign band or storefront. This technique also ensures that it blends well with brand guidelines and the surrounding architecture.
    • Direct Mount: This mount is the most common. And it gets its name because the letters mount directly to the building’s face. Housing for the power source and electrical wiring is behind the bulkhead wall with this option. For Back-Lit letters, separation from the surface comes from standoff spacers.
    • Backer Mount: This mount is more common for illuminated channel letters. This option sees the channel letters attached through a pre-made opening in the building’s frontage or mounted atop the backer board. The electrical hardware and power supply are contained within the backer cabinet or situated behind the facade or bulkhead wall.

AES Channel Letter Sign

Next Steps for Getting Your Channel Letter Signage

There you go! Now you know the basics of channel letter signage. The next step we recommend is consulting with a custom sign professional like Dave’s Signs. We have experts on staff who can create commercial signage for your business that will help you stand out from the rest of the clutter. With 20+ years of being the top choice for the design, fabrication, and installation of distinctive signs and graphics, you can trust our suggestions!

Why Choose Dave’s Signs for Your Channel Letter Signs? 

Dave Signs services clients here in Ventura, Santa Barbara, and Los Angeles Counties; and Nationwide. We know the local zoning ordinances that regulate the size, illumination and projection of Channel Letter Signs. Also, we have extensive experience meeting landlord’s and property management requirements for signage. 

If you would like to know more about our Channel Letter Signs or other high-quality products and services we offer, please get in touch with us at (805) 641-1387. Alternatively, you can fill out our online form for a quick quote.

3 Types of Hanging Signs that Attract Foot Traffic

Unlike signs that can be seen from far away, Hanging Signs are made to attract the eye of people walking nearby. They motivate these potential customers to come in and find out more about what your business offers. In a similar fashion, a professionally designed hanging street sign is seen from the busy roadways by eager potential shoppers. What follows is a guide to 3 types of Hanging Signs that attract foot traffic to your business.

#1: Blade Signs

If you want to boost visual interest,  hanging business signs like Blade Signs do the job splendidly. These custom hanging signs are double-sided, hang perpendicular to your building, and are affixed to its structure. Blade Signs also face forward, so passersby can get a good look at them and easily read their detail as they come and go. Since these Hanging Signs don’t need to be optimized for motorists driving by, there is a ton of room for customization. You’ll find plenty of graphics, subtexts,  fancy fonts, and rich colors & textures on Blade Signs.

Wooden Blade Sign

Outdoor hanging signs can really make a statement. For instance, hanging name signs like the one below definitely let you know what’s inside the restaurant and that it’s worth checking out. If you look closely at Mondos’ logo on the Blade Sign, you’ll see that it pays homage to surfers and the other ocean-based activities Ventura beaches offer. Meanwhile, the wooden font lets diners know they have tacos, boards and brewskies inside. The end result? A very effective wood hanging sign post.

Mondo’s Beach Break Blade Sign in Ventura, made by Dave’s Signs.

Illuminated Blade Signs

Beautiful door signs are some of the best marketing tools for your business.  Plus, illuminated custom outdoor hanging signs exude that iconic glow everyone loves to see when they walk by or inside the building. A sleek neon outdoor hanging sign like the one below shines brightly and will promote your brand 24/7. The crimson front door sign with the dragon logo is a showstopper, don’t you think?

Shanghai Beer Garden Neon Blade sign in Ventura, CA, made by Dave’s Signs.

#2: Hanging Shop Signs

Dangling hanging signs for retail stores are always a hit. The popular type of hanging shop sign shown below typically hangs on chains and sways in the wind. Classic hanging shop signs like the one in front of Fleur de Rye warmly welcome customers into your business.

Moreover, these signs are often much smaller than other types of commercial signage. You may see dozens of them in downtown California streets. To make up for their small stature, this type of door hanger has to project confidence in every way.

Fleur de Rye Hanging Sign, Ventura, CA, made by Dave’s Signs.

Hanging logo sign ideas for office business fronts like the one we created below is a great choice, too. We incorporated orange and white hues into the brand’s circular logo, giving this front door hanging sign a professional touch.

hanging logo sign ideas for office - HunterDouglas
HunterDouglas Hanging Sign, Westlake Village, CA, made by Dave’s Signs.

Dave’s Signs can create hanging storefront signs that not only capture the essence of your brand but also stand the test of time, seamlessly blending tradition with modern design. We can also provide large hanging signs to make an even bolder statement.

#3: Hanging Sign Combo

Combining an eye-catching hanging store sign with other types of signs gives you the best of both worlds. For instance, pedestrians coming and going will appreciate the detail we created for Gandolfo’s New York Delicatessen Blade Sign. On the other hand, motorists passing at a high rate of speed don’t need to see the subtlety in the intricate design that characterizes Hanging Signs.

Wall decorations like this boldly-colored Channel Letter Sign at Gandolfo’s New York Deli are extremely visible from far away, which functions very well for passing motorists. Also,  the Blade Sign and Channel Letter Sign on the storefront below really work together to elevate the Gandolfo brand.

Hanging Signs
Gandolfo’s New York Deli in Oxnard Channel Letter & Blade Sign, made by Dave’s Signs.

Take Advantage of the Custom Hanging Sign Trend

As you can see, hanging signs help customers’ eyes train on this small space above your establishment as they pass. A beautiful and attractive one will have them searching for your logo and brand message like it’s the next yellow page entry. Let Dave’s Signs help you take full advantage of this trend. For more information, you can call us at (805) 641-1387. Alternatively, you can fill out our online form for a quote.

Dave’s Signs Blog

This is a blog about signs. We highlight the different types of signs: signs we’ve created for our customers, history of sign design and today’s cutting edge sign technologies. Ask a question about signs, and you’ll likely find the answer here.

Case Studies

Spencer Makenzies Neon Sign

Here we go into detail on some of the custom signs we’ve done. Including Spencer Makenzie’s Neon Sign, Topper’s Pizza Neon Signs in the Oxnard Harbor, and The Historic Ventura Pole Sign. Check back with us. We’ll have more case studies of signs posted in the near future.

Custom Signs Near You

Saloon BBQ Custom Sign

We’ve designed, fabricated, installed and serviced signs all over southern California. Here are some highlighted areas near you including Ventura, Oxnard and Santa Barbara. Check back soon for more updates.

Call us today for an Estimate at (805) 641-1387 or

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Call us at (805) 641-1387


Neon Sign Design Computer

We Make Beautiful Neon Signs in Our On-Site Facility

Dave’s Signs has perfected the art of neon signs. We can handle all sizes of neon signage, from the small intricate signs to the eye-catching, large neon signs. Ask us for a personalized quote or contact us for any questions you may have about neon signage.

See Our Neon Sign Gallery


Dave’s Signs Makes Custom Office Signs

Whether you need a lobby sign, directional signage or ADA signs, Dave’s Signs can help you with all your office sign needs. We can use your logo and create a beautiful, distinctive sign for your office. We can also create custom building directory signs, suite signs, and directional signs to give the building a unique unified theme. Call us today to help you with all your office sign needs.

See Our Custom Signs

Custom Sign Design Grove Avenue